Social messaging · 4–7 min

Connect Instagram

Connect an Instagram professional account so your team can manage Instagram conversations in Flex54.

Sign in to get started

Before you start

Have these ready

  • An Instagram professional account (Business or Creator).
  • The username and password for the account you want to connect.
  • Pop-ups enabled for this setup session.

Step-by-step

Follow these steps

  1. 01

    Open Instagram in Channels

    Find the Instagram card and click Connect.

    Flex54 Channels page with the Instagram card visible
    Example screen. Account names may differ in your workspace.
  2. 02

    Start the Instagram connection

    Flex54 opens the Instagram authorization flow in a new window.

    Flex54 Instagram channel configuration dialog
    Example screen. Account names may differ in your workspace.
  3. 03

    Switch to a professional account if asked

    A professional account is required for messaging access.

    Instagram prompt to change to a professional account
    Example screen. Account names may differ in your workspace.
  4. 04

    Choose the professional account type

    Select Business or Creator, then click Next.

    Instagram screen for choosing Business or Creator account type
    Example screen. Account names may differ in your workspace.
  5. 05

    Sign in to the correct Instagram account

    Enter credentials for the account your team will manage.

    Instagram sign-in screen
    Example screen. Account names may differ in your workspace.
  6. 06

    Allow information sharing

    Review permissions and click Allow.

    Instagram authorization screen with an Allow button
    Example screen. Account names may differ in your workspace.
  7. 07

    Confirm the connection

    Instagram returns you to Flex54. The Instagram card should show as connected.

    Flex54 Instagram card showing a connected status
    Example screen. Account names may differ in your workspace.
  8. 08

    Test an Instagram conversation

    DM the account from another profile and reply from Flex54.

    Flex54 Conversations view with an Instagram conversation
    Example screen. Account names may differ in your workspace.

Connection complete

Confirm everything works

  • Instagram shows Connected in Channels.
  • A test direct message appears in Conversations.
  • A reply from Flex54 reaches Instagram.

Troubleshooting

If something doesn't work

Instagram asks you to switch account type

Complete the switch to a professional account, then restart the connection.

Invalid redirect_uri

This usually means the OAuth callback URL is not registered in Meta. Contact support if the error persists after retrying.